If You Don’t Have Projects, You’re Not Growing

Crane against a blueprint backdrop

The CEO of a technology company and I were discussing his strategy for the upcoming year. One of the drivers of his hiring plan was the large number of projects that were in either in the ideation or execution phase. As we talked about a few of those projects, he said something that really caught my attention:

If you don’t have projects, your company’s not growing.

As PMI defines it, a project is “a temporary endeavor undertaken to create a unique product, service, or result.” That could be anything from a new product line to a productized service.

That means more revenue, and more revenue means more growth.

Keep these three things in mind:

  1. Don’t let new projects derail your existing sales plan by over-extending your staff.
  2. There’s a delicate balance between quality and great enough to ship.
  3. Communication is the #1 driver of success in any project.
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